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What you'll get:
If I had no knowledge of branding, like not even knowing what the word means, this is the book I would start with. It's comprehensive coverage of all elements of a strong brand.
The best part about this book isn't the sheer amount of value that it gives you, it's the journey that it takes you on. It's almost like you're being tutored personally. Everything is crisp & clearly explained. If you're wondering if this is a worthy investment for your hard-earned money, it is. It really is.
I read the ebook and really enjoyed it, everything there gave me so much clarity especially as some of the complicated things there was explained with examples. The exercises in the book were super actionable.
The book was in fact so actionable I’m building a rebrand off of it since it gave me the chance to explore my brand deeper and bring out the best values, purpose and vision!