1. Be direct with what you want

When building your business it's important to state exactly what you want.

This means:

1. Asking customers to buy
2. Asking what you could do better
3. Asking why your customers didn't buy.

2. Focus on the results

Most businesses are vague about exactly what results they bring their customers.

Ask yourself how you quantitatively impact the bottom line of your customers.

Then communicate it to customers to build your reputation around bringing results.

3. Take action more than planning.

When creating a new product or service its easy to get stuck in planning stages.

Planning a million theories will not bring your brand success.

Put an idea to work and learn from the outcome

4. Focus on the journey.

We live in a time of instant gratification, as a result, this has led us to expecting instant success.

 Create a piece of content = brand will go viral

 Launch a product = sales are going to roll in on the first try

This leads to...