1. Master the art of attraction

People are attracted to brands that add value to their life. 

- Find your charisma.

- Serve a need in your audiences life.

- Help them overcome challenges.

- Advocate for what they care about most. 

2. Always make a great first impression. 

Your first impression on your customers sets the tone of the relationship. 

- Open the conversation with a joke.

- Greet customers when they first walk into your store.

- Make unboxing your product memorable. 

- Make people smile on your first call.

3. Master the art of the last impression. 

Last impressions count just as much as the first.

- Thank customers as they leave your store. 

- Find out if they managed to get what they wanted.

- Do something surprising at the end of the call to stay on your customers mind. 

(example: make your proposals fun to break the ice when presenting the price)

4. Consistency.

The easiest way to be memorable is to always be there for your...

If you are remotely serious about your success, read until the end.

These skills will get you 10 years ahead of 96% of the people:

1. Eliminating negativity

Learn to avoid negativity every day.

• Stop hanging with negative people.
• Stop watching the news.
• Stop focusing on problems.    
• Start surrounding yourself with winners.
• Start focusing on solutions.
• Start your day with gratitude.

2. High-income money skills

These 5 skills guarantee that you will 

make a lot of money:

• Sales
• Design
• Copywriting
• Video editing
• Automations master

3. Key soft skills

Soft-skills allow you to connect better with people. Here are 5 irreplaceable soft skills:

• Empathy (understanding people's emotions)
• Communication (persuasion & listening)
• Problem-solving
• Leadership and confidence
• Self-Control under pressure

4. Self-control and self-love

You need to know what your body and mind is asking you for.

If you can't control yourself, how will you control your life?

5....

1. You're pitching your product too soon

This keeps clients running away from you.

Instead, ask quality questions to understand exactly what they need.

Then provide solutions according to those needs.

2. You're only talking about you when reaching out to potential clients

If you want to convert more leads into clients, be a really good listener.

Allow them to express their frustration, as often times, they will communicate exactly what they want from you.

3. You're not following-up with value

80% of all deals require 6 to 12 points of contact in order for people to buy from you.

Follow-up is essential, and you need to do it by adding value to the customer:

"Just checking in to see what's up!

"I saw this article that I thought would be useful to you, let me know if you like it? "

4. You're not asking quality questions on sales calls

Talking about the weather it's great, but ineffective when it comes to business.

Instead, ask questions which help...

• Giving discounts to every customer creates a bad reputation.

• You create your brand around being a "discount giver"...

• This gives your customers power over your price, which they shouldn't have.

Only you get to decide your price.

• When your price is always discounted it creates a habit with your customers to only buy from you when it's cheap...

  Thus, never buying from you at full price.

• When you do offer your product at full price, they go to another cheaper option. You end up stuck in an endless price war in a bid to win customers on price...

Rather than winning customers over on loyalty to you, your brand, and the experience you work hard to deliver.

• Discounts are a double-edged sword.

Reserve them for the right occasions:

 New product launch (introductory price point)

 To reward existing loyal customers

 Bulk orders

 Long term retainers (ie signing a 6 month service)

Want to start making...

Image Credits: Freepik

You want to raise your prices...

But worry that if you do potential clients be like "Why so expensive!?"

You lie to yourself and say...

That it's because of your location!

Or you struggle to communicate your strengths due to lack of confidence.

But the real problem lies in your ability to communicate the value you bring to the table.

And makes your services more desirable.

Communicate your value and raise your prices using the guide below:

1. Identify a specific result you can guarantee

2. Know what holds your potential clients back

3. Empathize with their challenges

4. Communicate the results/challenges and show that you care in the captions, DMs and sales calls.

5. Develop crystal clear benefits you deliver to your customer

People buy for the value you bring to their life. Not the price.

Want to have the confidence to charge your worth?  Click here to join our private community of 300+ creators (only winners allowed inside).

Robert & Alek
...

Image credits: Freepik

When you first start building your brand, you are completely invisible.

No one knows who you are and they won't care, until you connect with the people you want to help.

Follow the steps below to understand & connect with your ideal audience: 

1. Research exactly who they are

2. Understand what they currently know

3. Deteremine what's missing from their life

Show them yoy can offer something new to their life:

1. A fresh perspective

2. What others haven't said before

3. A new way of helping

Prove your new way of thinking can be trusted:

1. Connect with industry leaders

2. Show proof based on your experience

3. Convert industry leader, gain their fans' attention

Once you have converted those fans, don't stop there.

Repeat the cycle: stay consistent and relevant to remain unforgettable.

Want to learn how to build an unforgettable brand? Click here to join our private community of 300+ creators (only winners allowed inside).

Robert &...

Here are the 5 mistakes you must avoid in your business!

Robert Murray (Brand Strategist) & Alek Angelov (Sales & Marketing Strategist) recommends avoiding these mistakes at all costs to thrive in business:

1. Having no integrity

Dropping your beliefs and values in a heartbeat to make a quick win for yourself. You eventually become, what you hate.

2. Stepping on others to get ahead

Eventually all those people you stepped on speak up. And there goes that 'hard earned' reputation.

3. Trying to do it all yourself

You forever stay stuck as a one man army that doesn't scale. One person isn't enough for a business to thrive.

4. Staying in build mode

Staying in build mode as opposed to ever putting anything out there. 

You always think about doing. You always tweak and perfect that idea... But it just doesn't go anywhere.

5. No patience

Rather than committing to long term results, you get distracted by all the shiny objects and short term wins - which gets you...

Why You Struggle To Succeed?

Most of you are firing in the dark!

The one thing I have always observed with business owners trying to build their brand, is lack of clarity.

You have a million and one thoughts running through your mind. A million ways to make money, a million ways to improve your business, a million ways to reach your consumers.

So you blindly fire in all directions, 'hoping' for one idea to hit the mark.

The broader the focus and the more complicated you make it, the less you achieve and the more simpler it is, the more you achieve!

What should you do instead?

Focus & Adjust:

Rather than focusing your efforts in all directions, keep lining up your aim. Slightly adjust after every missed shot.

Eventually, you get closer after every miss. Until you finally hit the bullseye! This is the power clarity has on your brand.

Never try to shoot in all directions, you simply cannot. Master one platform, one business strategy, one niche and one business.

Tired of shooting in...