If I were to start over, grow a 170,000 audience, and work with thousands of customers. This is what I would do:
- Identify the key problem I solve
- Identify who struggles with this problem
- Build profiles for different categories of people
- Rank each category
- Define who struggles most
- Conduct a survey to validate high value targets
1. Public Speakers
4. Finance Advisors
7. Marketing Experts
8. Software engineers
9. Sales experts
Your Network is your Net Worth.
This will help me document every successful operation inside the business to continue generating results:
- Get a project management software
- Map out what tasks need to be done
- Define clear steps
- Assign who needs to do it
- Set deadlines
To do this I'd need to:
- Have a stance.
When people see a high-priced item, they automatically assume it’s of a higher quality and more valuable than something that’s cheap.
Example: Starbucks charged more for what used to be cheap and dressed it in a premium customer experience, with nice tables, good music, and friendly baristas.
The psychological pain of losing is twice as powerful as the pleasure of gaining something.
FOMO gets customers into the store and makes them feel like they’re part of something exclusive and special.
Example: Seasonal drinks that happen only at Christmas
Remove as much friction in your customer journey as possible. Make it so easy to interact, buy, and gain access to your product.
Example: Their app removes two of the biggest pains from getting coffee, waiting to pay and waiting to...
Alek and Robbie have each spent a decade attracting, converting, and reaching out to clients.
The goal of this guide is to help you with getting your first or next premium client as quickly as possible - meaning, today!
Let’s get you a high-paying client and make you five figures.