1.Establish yourself as the go-to expert: 

• Show up regularly on stories to build more trust.
• Create educational content to build your credibility and expertise in your niche.
• The goal is to make your audience like, know and trust you.

2. Focus on the transformation your service provides: 

• Stop selling the features of your product.
• Sell the results and the transformation.
• Don't sell information, as it's easily accessible on Google.
• Speak about the outcome, not just the benefits of your service.

3. Use keywords to sell more: 

• Replace links for keywords or a call to action placed within your content.
• The goal is to make your audience reply as much as possible.
• This builds the relationship and increases sales significantly.
• Example: Send me 'START' for 1:1 coaching.

4. Build trust and be likeable: 

• Show your personality through the content you post.
• Be friendly and support others who are in the same niche as you.
• People will remember you more...

A friend of mine, Josh was part of the 96%...

And he declared bankruptcy in less than 2 years. 

Here's why:

Josh was an engineer by profession, very smart guy.

In 2020, he decided to start his online business.

His online business was nurtured by his hobbie: drawing.

Josh is a brilliant graphic designer, but... very bad at showcasing his value.

When he started his business, because of his lack of experience, he decided to charge low.

In less than 3 months, he was fully booked with projects!

The problem is Josh had a lot of clients, but not a lot of profit.

He was suddenly working more than in his 9-5, yet making the same amount.

He couldn't figure out, what was wrong...

Josh was working with cheap clients, and competing on price.

Don't be like Josh... because:

There will always be a cheaper provider, and 

a more expensive one. What matters is...

• What makes you... YOU!

Sell that, your differential factor.

This is your reminder to:

• Stop working with cheap...

DO

Always agree with the customer first:

• "I completely understand..."
• "I'm with you on that..."

DON'T

Disagree with your customer:

• "No, that's not true..."
• "I disagree..." 

 DO

Ask questions and get your answers to your questions 

• Asking questions and getting answers is vital to succeed in sales

DON'T

Let your customer not answer your questions or avoid them

• You can't control the call if you don't get any answers

DO

Follow up with your customers immediately

• You should follow up immediately after your call (text, email, or selfie-video)

DON'T

Wait a week before you follow up

• Waiting makes the prospect go cold = no deal
• Follow-up with value always

DO

Role-play, drill, and rehearse every day

• Make mistakes during role-play instead of during an actual sales call 

DON'T

Wing it

• Do this only if you want to lose customers

DO

Embrace rejection and learn:

• Ask yourself what went wrong
• What went great?
• How to improve?

DON'T

Get sad because you didn't close...

1. Focus on listening 80% of the time

Great salespeople are great listeners. 

You will close more if you spend 80% of the time listening and 20% asking questions.

2. Don't confuse the buyer

Confused people don't buy. If there's an inch of doubt in your voice, you'll probably lose the sale.

Learn how to handle all common objections beforehand. 

3. Present yourself well

• Dress well
• Don't be late
• Speak with confidence

If you want others to value your work, value yourself first.

4. Acquire the right mindset

• You can't close every sale
• Pitching "more" isn't more persuasive
• People want to be heard and understood
• Prepare for every sales call
• Act with confidence 

5. Avoid critical sales errors

There are 3 sales critical errors:

• Not being prepared
• Appearing desperate
• Using the wrong words

Simple fix:

• Study common objections in your niche
• Replace the "I need to close this" mentality with "Let's see if the prospect 

is a good fit"

• Replace words that...

1. Mapping specific times of the day for specific activities

Example:

1) Always sending a 'thank you' message 

Thank them even if you didn't agree on working together

2) Searching for clients daily 

Dedicate 30 mins daily to search for clients. Regardless how many you have now.

3) Practicing Sales 

As with any skill, if you do not practice, you won't improve.

Set time aside for training, role-play, watch your sales calls again, etc...

4) Following-up 10+ times 

80% of the buyers, purchase after the 6th point of contact with you.

Make it a habit to continuously follow-up.

5) Guiding potential clients instead of pitching 

You will sell more when you stop selling.

Instead, show people how your solution will impact their life, and why they need it!

6) Asking for referrals 

It's the easiest way for you to make more sales, use this script:

"Hey, NAME, we've been working together for X amount of time, and we've achieved X,Y and Z. I was curious, who do you know that I can help achieve similar results?"

7) Learning skills that...

There are certain phrases which will make or break a deal.

With over 1000 deals closed, I want to teach you what to say instead...

1. Let me give you a discount.

Discounts devalue your work. 

If you want to give a discount, do this instead:

'We do reward loyalty, therefore, if you sign for 6+ months, we will give you a special rate with 10% off.'

2. Not sure you can afford it.

Never assume anything in Sales.

Instead, ask this:

What is an investment you have set aside for a project like this one? (it will give you an idea of their estimated budget).

Next one is shocking.

3. I have the best product.

How do you know?

And...

No one cares! - Tell them about tangible benefits instead.

• What do they stand to gain from working with you?

4. We can start when you want.

Clients prefer to be guided with precision.

Choose a few dates and make a suggestion! Save this:

• 'Hey James, once payment is processed, we will begin work on Monday.'

5. You are not right!

Please stop arguing with...

1 Understanding who would pay for my solution

The easiest way to make more money is identifying people who have a problem they want to solve, then offering a solution to it!

2 Posting consistently on Social Media

The more you post, the more you are seen, therefore, the more money you can make!

-consistently doesn't mean daily, but yes, I do post daily-

3 Learning from competitors who are ahead of me

The first people I followed were my 'competitors' who were doing better than me.

I analyzed everything they do, used their strengths and didn't repeat their mistakes!

4 Build systems in place which allow me to grow, sell and have free time

You need templates, clearly mapped funnels & even scripts to help you!

5 I collaborated with creators who I admire

Collaborating allows you to:

• Learn more.
• Get in front of more people.
• Have more fun.

6 Learnt to have more fun even when I had less likes :)

Distant yourself from the results. Focus

on the action you take, not the results...

1 Focus on your goals. The parties will still be there when you made your dreams come true

Don’t get distracted!

2 When you stop learning, you get left behind. Never stop educating yourself.

If you don’t invest in yourself, don’t expect others to do so either.

3 Discipline, consistency, and perseverance will take you places motivation never could.

Read it again.

4 Two traps you need to avoid:

• Caring what they think
• Wondering if they care

5 Disappear for 6 months, set clear goals, do a ton of deep work… get 1% better each day.

The results will come, it’s a matter of time now.

Want to start making money with your luxury brand? - Check out our best-selling brand building book here

Robert & Alek
CEO Sphere

1. Know your audience 

• Who are you selling yourself to? 
• What do they care about? 
• What are their pain points? 

If you can answer these questions, you'll be able to craft a much more effective sales pitch.

2. Be clear and concise 

Don't try to overwhelm your prospect with too much information. 

Keep your message focused and to the point. Confusion leads to breaking a sale.

3. Be confident

If you don't believe in yourself, no one else will. 

Sell yourself with confidence and conviction, and people will be more likely to buy into what you're saying.

Want to start making money with your luxury brand? - Check out our best-selling brand building book here

Robert & Alek
CEO Sphere