3 Psychological Marketing Tips To Influence Your Customers

Image Credits: Freepik

Here are 3 psychological marketing tips you can use to influence your customers.

1. People don't like to be told what to do. Try asking more questions

❌ Save this post!

✔️ Will you save this post?

This reinforces the idea that saving must be a good idea. It gives people a choice.

2. Create an enemy to create your brand's tribe

✔️ People advocate for brands with a clear enemy.

✔️ By creating a common enemy you tap into your customer's need to get their voice heard

Nike's enemy is doing nothing.

Apple's enemy is a lack of innovation

3. Use the "Small Daily Equivalence"

✔️ Break down your product or service price daily

✔️ Compare it to a low cost commodity (like a cup of coffee)

This makes your product look more affordable

Did you enjoy these marketing tips?

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Robert & Alek
CEO Sphere